Digital Marketing Manager
We are seeking a Digital Marketing Manager to spearhead digital strategy for a well known family owned company! This role encompasses managing SEM, SEO, and their website, as well as developing marketing policies and strategies that drive online customer engagement and generate leads.
Responsibilities:
Lead the digital marketing team in exploring and evaluating new digital technologies, using analytics tools to optimize campaigns and improve display and search advertising performance.
Design and execute a comprehensive digital marketing strategy aimed at increasing service leads, enhancing online visibility, and identifying new digital marketing opportunities to drive traffic to our website.
Leverage SEO analytics and SEM techniques to boost website traffic and improve search engine rankings.
Supervise the digital marketing agency to ensure SEM and SEO efforts align with our strategic objectives.
Collaborate closely with marketing managers and specialists to support the digital promotion of programs and events.
Analyze online performance metrics, identify optimization opportunities, and communicate insights to leadership.
Requirements:
Minimum of 5 years of hands-on experience in digital marketing.
Bachelor’s degree in Marketing, Business, or Communications.
Proficiency in WordPress, Google AdWords, Google Analytics, and Salesforce/Marketing Cloud.
Ability to make data-driven decisions and recommendations.
In-depth understanding of lead generation, conversion, and nurturing strategies.
A strategic thinker with strong analytical skills, capable of generating innovative solutions.
Schedule: M-F 8am-5pm
Work Location: Onsite at Corporate Office in Orlando, FL
Education: Bachelor’s (Required)
Experience Required:
Digital Marketing: 5 years (Required)
WordPress: 3 years (Preferred)
If you’re passionate about digital marketing and eager to make a significant impact, we’d love to hear from you!
EEO/AA Employer/Vet/Disabled.
The Know Your Rights poster is available here:
The pay transparency policy is available here:
For temporary assignments lasting 13 weeks or longer, the Company is pleased to offer major medical, dental, vision, 401k and any statutory sick pay where required.
We are committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the employment process, please contact your staffing representative who will reach out to our HR team.
AppleOne participates in the E-Verify program in certain locations as required by law. Learn more about the E-Verify program.
We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Pursuant to applicable state and municipal Fair Chance Laws and Ordinances, we will consider for employment-qualified applicants with arrest and conviction records. For Los Angeles, CA applicants:
Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.